Media's most prolific new business leader moves to Aegis Media
The shock departure of MEC’s new business maestro Cormac Loughran to Aegis Media revealed in Campaign today would have been unimaginable two years ago.
As business director of MEC, 44 year-old Loughran has played an integral part in turning WPP’s one-time challenger brand into the country’s most successful pitching machine. Read more »
Google’s Eric Schmidt says “the company that can offer the best integrated solution along those lines will get the majority of the customers”
Hayes’ commercial team effectively formed the front line for Rupert Murdoch’s newspaper operation during that first long week, as advertisers began to question their association with first News of the World and later News International amid pressure from social media.
What a difference a year makes; at last year’s PPA magazine conference it was all about Apple and the thrilling potential of its new dynamic piece of tech, the iPad. Read more »
Culture secretary Jeremy Hunt is believed to be gearing-up to clear the way for
Rupert Murdoch’s News Corporation to acquire the 61% of BSkyB it does not
already own, and in a single stroke create possibly the biggest advertising
powerhouse in the UK. Read more »
Another day, another rambling communiqué from Interpublic, home to McCann Erickson, UM, Initiative, and its increasingly spuriously positioned Mediabrands.
With all the aplomb and self importance IPG’s New York press office can muster, we are reliably informed: “Effective immediately, Mediabrands will realign its operating units formerly under Mediabrands Ventures to further support its client-centric strategy.” Read more »
BSkyB’s decision to scale back its market-defining customer publishing business could be an ominous bellwether for the magazine industry; is sentiment being put aside for cold economics? Read more »
The decision by the owner of Cosmopolitan to buy the rights for Elle reflects the shifting sands of the magazine marketplace… Read more »
In terms of commercial media, 2010 was always going to be dominated by one man and one company: Rupert Murdoch, News Corporation.
From the outset we expected paywalls and bundled content offerings (Alesia) to be the order of the day, but no one could have foreseen just where we find ourselves today. Read more »
After interviewing Haymarket’s chairman Rupert Heseltine this week, which touched upon life after the recession, The Times paywall and the future of publishing, no less, there’s one comment I’m hearing more than any other: ‘doesn’t he look like his dad?’
Haymarket © 1957 – 2012
