Tag Archives: WPP

Cautious Sorrell needs to factor in ‘Super Bowl, Super Social’

By October 3 2011, 9:36 am 1 Comment

WPP’s Martin Sorrell continues to warn about the ability to monetise social media while BBH’s ‘Super Bowl, Super Social’ success suggests the debate has moved on

Media agencies should be wary of Google’s TV agenda

By August 22 2011, 2:09 pm 5 Comments

Google’s Eric Schmidt says “the company that can offer the best integrated solution along those lines will get the majority of the customers”

GroupM to forecast 4% lift in UK ad spend for 2011

By November 19 2010, 11:21 am 4 Comments

Crystal Ball
It’s coming to that time of the year again when crystal balls are dusted off and the world’s media powerhouses pool their internal insights to give us their best predictions for the coming year.

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Why News Corp really pulled the plug on Project Alesia

By October 21 2010, 8:13 am 1 Comment

News Corporation has been
forced to abandon plans for its eagerly anticipated digital news platform, part
of the company’s so called ‘Project Alesia’ initiative, citing runaway costs.

As we revealed this morning, bean-counters at Rupert Murdoch’s media conglomerate
have decided to pull the plug on the year-long activity when it was
expected to be finalised.

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GroupM’s COI win ensures no one will profit from £250m media account

By February 10 2010, 3:48 pm Leave a comment

GroupM’s COI win last week guarantees that no one in the UK will benefit from the profits of the nation’s most valuable media buying business.

Lest we forget, Martin Sorrell’s WPP Group, parent to GroupM, officially left the country at the end of last year and set up its legal headquarters in the tax haven of Ireland.

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Much to celebrate at Media Week Awards

By October 30 2009, 2:45 pm Leave a comment

MediaWeek Awards

Last night’s Media Week Awards at the Grosvenor proved yet again that no one parties like the media fraternity.

While other ‘big’ awards have been, well, rather less big this year, Media Week’s annual bash was as large and as vibrant as ever, with more than 1,300 attendees representing media owners, agencies and clients.

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Jobs